Digital Marketing Services

There are two different approaches to marketing: Outbound or Inbound. Inbound marketing is the key to long-term success as it centred around building relationships whereas outbound marketing focuses on pushing your message onto people and is often seen as an unwelcomed interruption.

  • SEO
  • SEM
  • SMM

Viral Marketing

Drastically expand your audience by creating a scenario where clients spread your message for you.

Search Engine Optimisation (SEO)

SEO is the process of optimising a website so that it performs well in organic search. Ranking highly for search terms which are known as keywords increases the visibility of a website and leads to a higher number of visitors to the actual website.

Content Marketing

A type of marketing that involves the creation and sharing of online material (such as videos, blogs, and social media posts) that does not explicitly promote a brand but is intended to stimulate interest in its products or services.

Email Marketing

If implemented correctly email marketing is an ultra-affordable way to reach new leads and turn existing leads into customers. Using marketing automation is a powerful way to build lead nurturing campaigns.

Engineering as Marketing

Using engineering resources to develop complementary tools, products or services that provide value to your current target audience and helps promote or demonstrate your primary product or company.

Examples of this would be evaluation tools, pricing calculators, embeddable widgets, simple apps and microsites that act as another potential acquisition funnel.

Search Engine Marketing (SEM)

This is an excellent way to quickly gain traction and match your platform (Website) with what people are looking for. You only pay for clicks and we can help you find your ideal daily budget.

Social Media Marketing (SMM)

Social Media platforms such as Facebook have over the last few years limited organic post reach. This is not necessarily a bad thing. It does force you to use paid promotion, but at the same time, it lessens the number of posts users get exposed to, helping your posts to stand out more.